Hicham LAMZAOUEK

Researcher-Lecturer and consultant specializing in Supply Chain Management (SCM), holding a PhD from ENCG Casablanca, he combines academic expertise with practical experience gained notably as Supply Chain Manager at Marjane Holding, a leading retailer in Morocco. His research focuses on supply chain dynamics and associated financial risks, with a particular interest in the bullwhip effect on the cash flow of Moroccan FMCG companies.

Publications

Lamzaouek, H., Drissi, H., & Chouar, A. (2025). Cash Flow Bullwhip control using a multicriteria model. Acta Logistica, 12(4), 715-725DOI: 10.22306/al.v12i4.705
Drissi, H., Lamzaouek, H., Amellal, I., & Mialed, K. (2023). Cash flow bullwhip control mechanisms in a major crisis situation: a case study from the COVID-19 crisis. EuroMed Journal of Business, 18(4), 660-681DOI: 10.1108/EMJB-02-2022-0026
Lamzaouek, H., Drissi, H., & Mialed, K. (2023). On the relationship between cash flow bullwhip and the company performance: study of the Moroccan detergent products branch. Acta Logistica (AL), 10(3)DOI: 10.22306/al.v10i3.403
Lamzaouek, H., Drissi, H., & El Haoud, N. (2021). Digitization of Supply Chains as a Lever for Controlling Cash Flow Bullwhip: A Systematic Literature Review. International Journal of Advanced Computer Science and Applications, 12(2)DOI: 10.14569/IJACSA.2021.0120222
Lamzaouek, H., Drissi, H., & El Haoud, N. (2021). Cash Flow Bullwhip—Literature Review and Research Perspectives. Logistics, 5(1), 8DOI: 10.3390/logistics5010008